Mobile Marketing Pro offers two-way SMS capabilities for creating mobile marketing campaigns, while SMS Background Music allows customers to select the music they desire to hear. The software supports both CDMA and GSM technologies.
One of the most powerful features of this software is its personalization system, which enables you to easily create identifiers that can be used in discount coupons, invitations, or prizes and send them via SMS text messages.
SMS Background Music is another great feature of Mobile Marketing Pro, which interacts with Microsoft Windows Media Player and lets you import playlists you've defined there. It generates unique codes for each song, which your customers can use to request them via SMS text messages. Additionally, it has a smart ranking system that determines which song to play first, as well as other parameters to avoid playing the same song twice.
From a marketing perspective, SMS Background Music allows you to relate each song with customers who request them, making it easy to identify their music preferences. With version 2.8 of Mobile Marketing Pro, there is support for CDMA, advanced search for contacts, configurable views, campaign and services pause and continue, personalization with extended properties and more.
Mobile Marketing Pro has its own cell phone server that allows up to 64 cell phones to simultaneously send and receive SMS text messages. The software runs on various Windows operating systems, including Windows 2000 Pro, Windows 2000 Server, Windows XP Pro, Windows 2003 Server, and Windows Vista.
Overall, Mobile Marketing Pro is an incredibly powerful software tool that enables you to deliver effective mobile marketing campaigns quickly and easily. The personalization system, SMS Background Music, and cell phone server are just some of the features that make this software a must-have for any marketer looking to leverage the power of mobile marketing.
Version 2.8.0.11: - Major bug fixes. Added support for: Nokia 3105, 3125, 3152, 3155, 3155i, 3205, 3585i, 3586, 3586i, 3587, 3587i, 6012, 6015, 6015i, 6155, 6155i, 6225, 6235, 6235i, 6585, 6255, 6275, 6275i
Version 2.8.0.9: - CDMA engine enhancements, Major bug fixes.
Version 2.8.0.4: - Portuguese language, welcome screen for background music, error reporting system, major bugfixes
Version 2.8.0.2: - CDMA support, Samsung phones: SGH-D836, SGH-X836, SGH-X576, SGH-D900, SGH-E736, SGH-U600, SGH-D600, SGH-E256, SGH-T719, SGH-X820, SGH-X156, SGH-X636, SGH-E376, SGH-X486, SGH-Zv10, minor bug fixes
Version 2.8.0.0: - CDMA support, configurable views, Advanced contacts search, Rules campaigns and services Pause & Continue, personalization with extended properties, Bug fixes.
Version 2.7.0.4: - Bug fixes added support for Motorola v235, v191, K1, v3i SonyEricsson z550a, w300, z530, v630 Samsung SGH-U600, SGH-E256, SGH-E736, SGH-T719, SGH-X820
Version 2.7.0.2: - Major update, long SMS support, new import formats, new features
Version 2.6.0.1: - High priority hotfix
Version 2.5.0.8: - Major Fixes, added support for Wavecom modems. Added support for SMS Background Music in Windows 2000.
Version 2.5.0.4: - Hotfix: a bug has been fixed that caused the application to close when sending an SMS from the contact's Window and the contact is new and not saved to the database.