This Geomarketing software helps generate maps from business or personal data and create custom catchment areas by distance, travel time, or any shape. Data can be filtered based on geographic criteria and exported from Excel, Access, and Business Objects.
GeOptim Marketing is an exciting new Geomarketing software that is a must-have for businesses looking to make optimal business decisions. It can be used with Microsoft MapPoint cartographic software, which gives access to Europa and North America maps. The software is incredibly simple to use but also powerful, with a range of features that will help you to analyze your existing business and make informed decisions to optimize your future campaigns.
One of the stand-out features of GeOptim Marketing is its ability to turn business information into maps quickly and easily. This means you can sort data in a way that works for you, whether that's by geography or in a table, and visualize it in thematic maps that can be exported to external custom documents. This will help you to make advertising decisions, decide where to locate new stores or allocate your customers more effectively.
Another great feature of GeOptim Marketing is that it allows you to import customers or other data into maps with ease. All you need are addresses or geographical coordinates, and then you can visualize the data on the MapPoint map. The data sources can come from various formats such as Business Objects report, Excel, text files, Oracle or SQL Server databases. You can also import demographic or social data to give you a more rounded view of your customers.
With GeOptim Marketing, you can also calculate catchment areas easily, defining your own areas by distance, travel time or even drawing them directly on the map. You can edit any area geography using the drawing tools, and the software will provide you with a list of data included in these areas, which you can further analyze or reuse in any other software.
Finally, GeOptim Marketing has a range of other useful features, including the ability to calculate and export the geographical coordinates of your data or link data from one layer to another (for example, linking a customer list to a store list). All in all, GeOptim Marketing is a must-have tool for businesses looking to make optimal decisions based on their location data, and we highly recommend it.
One of the stand-out features of GeOptim Marketing is its ability to turn business information into maps quickly and easily. This means you can sort data in a way that works for you, whether that's by geography or in a table, and visualize it in thematic maps that can be exported to external custom documents. This will help you to make advertising decisions, decide where to locate new stores or allocate your customers more effectively.
Another great feature of GeOptim Marketing is that it allows you to import customers or other data into maps with ease. All you need are addresses or geographical coordinates, and then you can visualize the data on the MapPoint map. The data sources can come from various formats such as Business Objects report, Excel, text files, Oracle or SQL Server databases. You can also import demographic or social data to give you a more rounded view of your customers.
With GeOptim Marketing, you can also calculate catchment areas easily, defining your own areas by distance, travel time or even drawing them directly on the map. You can edit any area geography using the drawing tools, and the software will provide you with a list of data included in these areas, which you can further analyze or reuse in any other software.
Finally, GeOptim Marketing has a range of other useful features, including the ability to calculate and export the geographical coordinates of your data or link data from one layer to another (for example, linking a customer list to a store list). All in all, GeOptim Marketing is a must-have tool for businesses looking to make optimal decisions based on their location data, and we highly recommend it.
What's New
Version 1.0: N/A