AdSapient Banner Manager is a budget-friendly software that simplifies banner ad management. It enables effortless creation and control of online advertising campaigns, optimizing the delivery of creative content with smart and efficient reach targeting options.
The AdSapient Banner Manager’s audience targeting feature provides users with the ability to filter data based on geographic location, content type & context, traffic, time, keyword, and behavior. The software’s reporting functionality is presented visually through pie charts and bar charts, enabling users to quickly and easily understand the performance of their advertising campaigns. Furthermore, the software includes an anti-fraud mechanism to prevent abuse of publishing and ad-serving, ensuring the integrity of your advertising ecosystem.
The software’s self-adjustment mechanism enables marketers to increase campaign ROI without constantly changing their settings, which can result in time and resource savings. The secure authorization and payment transaction modules ensure smooth and stable functioning of your ad network, further enhancing the user experience.
The software supports all media formats, including advanced post-click tracking, keyword/context/content/behavior/traffic/time/geo/system/net targeting, and transparent behavior targeting to avoid violating visitors' privacy. Users are free to determine their campaign delivery schedule and use enhanced financial management tools to set payment rates and automate invoice compilation. The software also provides a variety of notifications for different events, allowing for timely responses to critical issues.
The AdSapient Banner Manager is a multi-user ad management system with a user-friendly web-based interface. It allows for a variety of roles within the system: advertiser, publisher, advertiser+publisher, exchange participant, advertiser+exchange participant, account manager, and guest, making this system truly universal in terms of online advertising. The software is designed and built with revenue orientation in mind and hence offers a comprehensive set of features that perfectly match the needs of online advertising professionals.
Version 1.3: N/A