Smart Ad-Wrapper is a powerful AdWords tool that dynamically modifies your ads with features like increased bids, modified URLs, and keyword-specific modifications. It helps you improve click-through rates while lowering costs per click.
One of the most interesting features of Smart Ad-Wrapper is its ability to wrap keyword phrases in quotation marks (phrase match) and square brackets (exact match) to help streamline ad targeting. It does so while also changing keywords to lowercase, removing duplicate and blank lines, and sorting them in character code order. All these changes work together to help make your ad campaign more effective and efficient.
If you are already familiar with Google AdWords, then you'll know that there are many keyword matching options that can be adjusted to improve ad targeting. With Smart Ad-Wrapper, you can use phrase and exact match options to help increase your click-through rate and lower your cost-per-click.
Overall, Smart Ad-Wrapper may be a great addition to your marketing toolkit if you're looking to streamline ad targeting and take your Google AdWords campaigns to the next level.
Version 1.1.1: Updated adword editor wrapper
Version 1.0.7: Updated adword editor wrapper
Version 1.0.6: Updated adword editor wrapper