Web Content Management software helps businesses create, organize, and publish digital content on their websites. It enables editing, marketing automation capabilities, content personalization, and analytics to improve customer engagement. This tool streamlines content creation and ensures consistency in brand messaging across multiple channels.
Initially conceived as a private technology experiment, the author of this software sought to better understand the interplay between a CGI script and a database. However, it soon became clear that this combination of tools had substantial potential, long before the LAMP acronym was established. While the idea behind the system was not entirely new, a term eventually emerged to describe this innovative technology.
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